interamerican-cases-simon-shop-destinations-glamour-beauty-THUMB

Representative for Argentina, Brazil and Colombia since 2010

When shopping is an important part of the trip, Simon Malls, Premium Outlets and Mills provide an outstanding experience for every travel itinerary, budget and style. You can find brands like Gucci, Prada or Michael Kors, as well as incredible services and conveniences, such as a customer service center, international size conversion table, several gastronomic options and gift cards. It is still possible to find in some specific centers: baby stroller rental, wheelchairs, international delivery service, luggage storage, free Wi-Fi and sales tax refund. See also the exclusive incentive campaign for the travel trade.

objective

The Z gen is a decision-maker audience on leisure travel. We needed to bring the Simon Shopping Destinations brand to this young, connected audience.

project

We installed a personalized photo booth at the Glamor Beauty Festival event. Along with renowned brands of makeup, gastronomy and jewelry, the event was attended by digital influencers and personalities from the fashion world. Anyone who passed by our cabin competed for a gift card of more than $ 500 to be used on Simon properties.

results

In two days of participation, we had over 200 registrations from a qualified audience and spontaneous posts of the hashtag on Instagram profiles.

Assinatura Smart

© 2020, Interamerican Network. 

© 2019, Interamerican Network.